Find the right supporters at the right time
Group supporters by what they do, not just who they are. Segments update automatically as giving behavior changes. Or just describe who you're looking for — the AI builds the segment for you.
Group supporters by what they do, not just who they are. Segments update automatically as giving behavior changes. Or just describe who you're looking for — the AI builds the segment for you.
AI-powered
There's a full visual rule builder when you want precise control — but you can skip it entirely. Just describe who you're looking for, and the AI translates your request into segment conditions, validates them against your data, and shows a preview count.
"People who gave more than $100 last year but haven't given in 3 months"
Conditions: Last 12 months total ≥ $100 AND Last donation > 90 days ago
Preview: 47 supporters match
More than filters
Combine conditions on giving history, recency, frequency, amounts, campaigns, tags, and channels. Stack rules with AND/OR logic and preview exactly who matches before you save.
Every supporter carries an engagement score built from their giving and interaction patterns. Segment on it directly — "highly engaged but not yet recurring" is one rule, not a spreadsheet project.
Segments stay in sync with lifecycle stages — new, active, at-risk, lapsed. When a supporter crosses a stage boundary, segment membership updates and the right automation fires, automatically.
No donation in 90+ days → Send a gentle "we miss you" email with an easy link to give again.
3+ donations and average over $200 → Invite to a stewardship event or personal thank-you call.
Active monthly subscription → Thank with impact reports showing what their giving funds.
Gave to 3+ campaigns this year → Offer a peer fundraising page to amplify their enthusiasm.
First donation in the last 30 days → Welcome email series introducing your mission and impact.
Active pledge with upcoming payment → Reminder with fulfillment progress and easy payment link.
Pre-built segment templates — or build your own from scratch